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CALLING ALL LUBRICANT MARKETERS! Some Majors want to
know what you really think... |
Ever wonder what lubricant marketers really think
about the majors? Have you ever wished you had an
opportunity to tell the majors how you really feel
about their programs and practices without fear of
retribution and reprisal?
Well now is your chance! Some of the majors
want to know what you really think. They want to
know how they really rank and rate in comparison to
other suppliers. They want to know because they want
to improve how they do business with you. To get
answers they subscribed to Petroleum Trends
International’s (the Publishers of Jobbers World),
report, The First Annual Industrial Report Card
on Major Lubricant Suppliers in The U.S. Market,
2005. This report is based on Jobbers World’s
comprehensive survey and analysis of how lubricant
marketers rank and rate major manufacturers of
lubricants in terms of their products, sales,
programs, pricing, technical and customer service,
added-value services, and other key areas of their
business activities. The majors that subscribed to
the report really want to know what you think;
unfiltered, unfettered, and unbiased. Now is your
chance to tell them!
Tell them what you think knowing that your voice
will be combined with the collective voices of other
lubricant marketers and that your anonymity will be
assured by the publishers of Jobbers World. It will
take about ten minutes to complete the
easy-to-answer survey.
Jobbers World magazine will collate and analyze the
responses of you and your colleagues and produce a
summary report for every lubricant marketer who
participates. You'll have exclusive access to our
summary report, which will help you assess how your
supplier compares to other majors.
THIS IS YOUR LAST CHANCE TO PARTICIPATE IN THE
SURVEY AND TO JOIN OTHER MARKETERS IN MAKING SURE
YOU ARE HEARD WITHOUT BEING SEEN! Thanks in
advance for participating in this important and
timely survey.
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Don't Forget Chevron - Price Increase |
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Yep.. although a little slower than the others to
announce a price increase, Chevron did it too. On
February 7th they announced the price of their
commercial and industrial lubricants and consumer
automotive lubricants will increase by 4 to 8%.
These increases which are due to take effect March
15, 2006 are said to be necessary due to the higher
cost for crude, VGO, base oil, and additives.
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The majors are not the only ones forced to raise
prices |
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Warren Oil Company, Inc., the parent company of
Warren-Unilube, INC., announced a price increases of
$0.28 per gallon on bulk, effective March 1st, and
$0.32 per gallon on conventional packaged
lubricants, effective March 15th. Warren is arguably
the largest privately owned lubricant manufacturers
in the country. The firm owns and operates six
manufacturing and packaging facilities strategically
located to serve customers nationwide.
Warren Oil Company manufacturers and packages
lubricants under several proprietary trademarks;
e.g., Warren, Lubriguard, Autoguard, Itasca and
Saxon. Additionally, Warren manufacturers and
packages automotive, truck and small engine
lubricants for several nationally known corporations
and exports to more than 20 different countries
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ConocoPhillips - The Dollars are in the Detail |
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As noted in the previous issue of Jobbers World’s
Online News Briefs, on February 3rd ConocoPhillips
announced it would raise prices for all its finished
lubricants by approximately 4 to 8% effective March
1, 2006. According to word now on the street the
details of this increase include a $0.30 a gallon
increase in the price of conventional and synthetic
blend engine oil. Synthetic engine oil and synthetic
industrial lubricants will be bumped up by $0.50 a
gallon.
Interestingly, ConocoPhillips is also reportedly
moving its white oil and food machinery oil prices
up by $0.30 a gallon. It will be interesting to see
how this increase plays out in light of the fact
that Petro-Canada incurred a disruption in its
production of white oils. Because of this and other
industry issues, some marketers are reportedly
saying food machinery lubricant supply is tight.
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Delo Bike Sweepstakes Thunders Across America |
In 2006, The Delo brand will thunder down the
highways of America, on just two wheels, as part of
the Delo Bike sweepstakes. The brand known for
delivering performance in the trucking, agriculture
and construction markets, will introduce one lucky
winner to performance of a different kind; a
custom-made, 1700cc Frontier from Thunder Mountain
Motorcycles, valued at $45,000. This
state-of-the-art touring machine includes an
eye-catching custom Delo paint scheme.
“We are temporarily turning our attention from
eighteen wheels to two in an attempt to thank the
markets that have been so good to us,” said Nicole
Fujishige, lubricants marketing manager, Chevron
Products Company. “The reliability offered by Delo
products allows our customers to enjoy one of their
most precious commodities, their personal time. The
Delo Bike sweepstakes will give one lucky winner a
great way to enjoy that time.”
The Delo Bike sweepstakes kicks off February 9, 2006
and runs through November 1, 2006.
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